Proposed Guidance Sets the Bar for Financial Services Firms Concerning Their Electronic Communication
New York, NY - July 16, 2007

NASD/NYSE guidelines for electronic communication have specifically included:

• Employing a risk-based approach to identify violations
• Reviewing of internal messages for violations
• Flagging messages that may evidence or contain potential violations or customer complaints
• Pre-send review and approval of messages where appropriate
• Establishing policies and procedures for a supervisor to review messages that are in violation

“While transaction systems such as ERP and CRM in financial service environments have the appropriate controls around them to avoid abuse and violations, electronic action remains control-free. This puts organizations at substantial risk,” said Bo Manning, CEO of Orchestria. “We applaud this initiative by the NASD/NYSE and its members, and we see this as being the foundation for future and expanded guidance in the areas of data loss prevention, records management and legal hold.”
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Control-free message, web and file activities have been a particularly relevant topic for organizations that have failed to employ appropriate internal and external information and activity controls. Last week alone, several major organizations were reported to have been the victim of uncontrolled electronic action including Boeing, where sensitive data was leaked by a former employee and Whole Foods, where the CEO posted questionable comments on the Yahoo stock market forum. Orchestria will be holding a live webcast to discuss the ramifications of this proposed guidance on electronic communication practices on Thursday, July 19, 2007 at 2:00 PM EDT. To register visit: https://orchestriaevents.webex.com/mw0304l/mywebex/default.do?siteurl=orchestriaevents

About Orchestria
Orchestria is the global leader in electronic control software, providing an intelligent control layer that monitors electronic communications and actions to ensure they comply with laws, regulations, and corporate policies. The technology substantially mitigates the risk of the control-free crisis that has arisen from the explosion in the use of Internet activities such as e-mail, Web and file actions. Orchestria ensures that employees who intend to do damage are stopped, while empowering employees who inadvertently breach policy to correct their actions before they do harm. Deployed across more than 33 countries worldwide, Orchestria solutions protect more than 50 million electronic actions every working day. The Company has 40 patents granted or pending in the field of electronic control.

For more information visit: www.orchestria.com.

Orchestria is a registered trademark of Orchestria Corporation. Real-Time Prevention, Intelligent Review, Smart Tagging and iConsole are trademarks of Orchestria Corporation. All other trade or service marks mentioned in this document should be considered the property of their respective owners.

For more information:
Stephanie Powers
Orchestria
+1 212-402-3336
stephanie.powers@orchestria.com

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